For decades, Australia has punched far above its weight in global sport. With a population smaller than Delhi NCR, it consistently finishes among the top ten at the Olympics. This disproportionate success isn’t luck or geography it’s strategy and what Indian Sports can learn.
Since a humiliating zero-gold return at the 1976 Montreal Olympics, Australia rebuilt its sports system from the ground up, creating the Australian Institute of Sport (AIS) in 1981 the single most transformative institution in modern Olympic history. The AIS didn’t just train athletes; it created a system one that converted participation into podiums.
If India, with 1.45 billion people, wants to become a true sporting power, it must now do the same but faster, smarter, and more localized.
The Three Pillars of Australia’s Success
Australia’s model works because it runs on three interconnected pillars:
a. Physical Literacy as Culture: From the earliest years of schooling, Australian children are physically active by design, not chance. Every child from Kindergarten to Year 10 must complete between 300–400 hours of physical education. That means sport isn’t an extracurricular activity it’s a civic habit.
The result: 84% of adults and 43% of youth (aged 15–24) participate in some form of organized sport weekly. This mass participation ensures a deep talent pool that feeds into elite systems. In contrast, India’s sports base remains narrow regional, urban, and heavily dependent on individual sacrifice rather than systemic opportunity.
b. Centralized, Science-Driven Governance: The AIS operates as the apex performance hub, supported by a National Institute Network (NIN) of eight state-level academies. It doesn’t run every training camp; it governs the system.
Over time, the AIS evolved into a data-driven institution measuring training load, injury risk, psychological well-being, and nutrition. This structure ensures a seamless athlete journey from school programs to Olympic podiums through the FTEM model (Foundations, Talent, Elite, Mastery).
c. Stable and Targeted Funding: Australia’s government and private sector together invest around $2 billion annually in sport. By comparison, India’s Sports Authority of India (SAI) operates on barely $410 million a year.
This funding disparity is the root of India’s underperformance. Australia prioritizes “podium potential,” not populism investing heavily where results are measurable and sustainable. India still spreads its limited budget too thinly.
How the AIS Transformed a Nation
When the AIS was created, its mandate was simple turn failure into infrastructure. By uniting coaches, scientists, and administrators under one roof, it pioneered the “governance over execution” principle. By the early 2000s, 60% of Australia’s Olympic gold medals had come from AIS-supported athletes. Its later Winning Edge Strategy (2012–2022) sharpened priorities: measurable targets, strategic funding, and accountability for every national sporting body.
Now, the HP2032+ Plan aims even higher, with long-term alignment toward the Brisbane 2032 Olympics. Every state academy, sport federation, and athlete pipeline is synchronized to that goal something India’s fragmented system sorely lacks.
India’s ambition has outgrown its systems. The TOPS program supports elite athletes, and Khelo India nurtures grassroots participation but what’s missing is the middle ground. That critical “pathway vacuum” the bridge between scouting and stardom remains India’s biggest structural gap. Between raw talent and elite readiness lies a decade of specialized training, sports science, nutrition, and competition exposure the very space the AIS occupies.
Without an integrated pathway framework like Australia’s FTEM, India will continue to celebrate sporadic champions instead of sustainable success.
What India Can Learn and Localize
India doesn’t need to copy the Australian model it needs to adapt its principles to Indian realities. A five-pillar transformation framework can make that possible:
Reimagine SAI as a Governance Engine: The Sports Authority of India must evolve from a facility operator into a high-performance governance body.
Like the AIS, it should:
- Oversee national standards for talent development.
- Track athlete progress across a single digital pathway.
- Focus on strategy, not stadium management.
Implementing a national FTEM-style pathway would ensure that physical literacy (F), talent identification (T), and elite readiness (E/M) all operate under measurable milestones.
Create Regional Hubs Based on Geography: India’s diversity is its biggest advantage. The country can build specialized hubs that leverage natural strengths:
| Region | Focus | Justification | Model |
| Tamil Nadu, Kerala, Maharashtra | Aquatics & Coastal Sports | Warm climate, coastline | PPP-led coastal academies |
| Uttarakhand, J&K | Endurance & High-Altitude Sports | 7,000-ft elevation advantage | Repurpose NIM/Hanifl centers |
| Haryana, Punjab, Odisha | Power & Skill Sports | Wrestling, athletics, hockey culture | State + Corporate anchor model |
The Odisha model already proves this works. Its decade-long investment in hockey from stadiums to sponsorships has delivered both medals and national inspiration.

Make Physical Literacy a National Curriculum: Australia’s system thrives because every child moves before they specialize. India must codify mandatory sports hours in every school public and private under the National Education Policy 2020. Physical education must no longer be optional. Without mass participation, no talent system can survive.
Build a Talent Transfer Program: India’s love for cricket hides an untapped goldmine. Thousands of athletes already possess world-class coordination, reflexes, and power traits transferable to Olympic sports.
A Cricket-to-Olympic Talent Transfer program could channel fast bowlers and fielders into baseball, javelin, and softball, sports that return to the Olympic fold for Los Angeles 2028. Skill transfer programs have transformed careers globally from British cyclists switching from rowing, to American sprinters becoming bobsled champions. India can replicate that cross-sport mobility with structured scouting.
Fund the Future Through PPPs: To match Australia’s $2 billion annual spend, India must bridge an investment gap of at least $1.6 billion every year. Government funding alone can’t achieve that. The solution lies in public-private partnerships (PPP) and strategic CSR engagement. Currently, sport receives only 1.4% of total CSR expenditure a figure that must at least double.
Corporates can be incentivized as “anchor sponsors” for regional hubs or Olympic pipelines just as Odisha Mining Corporation sponsors Indian hockey. This ensures multi-year stability and accountability, beyond annual grant cycles.
The Roadmap: Turning Policy into Performance
The roadmap for India’s sporting future rests on one truth: performance is a system, not a surprise.
| Strategic Focus | Immediate Action |
| Governance | Redefine SAI’s mandate to high-performance oversight and data accountability. |
| Infrastructure | Build 5 specialized regional hubs by 2028 using PPP models. |
| Culture | Mandate physical literacy hours across all schools. |
| Talent Mobility | Launch structured cross-sport transfer pathways. |
| Funding | Secure ₹10,000 crore in annual private investment through CSR incentives. |
India stands on the cusp of a sporting revolution. Its athletes are already breaking barriers from Neeraj Chopra’s Olympic gold to the rise of Indian women’s teams in football, hockey, and athletics. But to sustain this momentum, India must move from celebrating individuals to building institutions.
Australia’s success teaches one crucial lesson: medals are manufactured, not discovered. They come from aligning education, funding, and governance into a unified national mission. If India can implement this five-pillar transformation backed by science, structure, and sustained investment the 2036 Olympics could mark not just participation, but dominance.
Inspired from Air Marshal Sanjeev Kapoor Retd LinkedIn Post
How useful was this post?
Click on a star to rate it!
Average rating 0 / 5. Vote count: 0
No votes so far! Be the first to rate this post.





